Urban Crop Solutions and a supplier of horticulture and nurseries equipment, Da Ros S.R.L. (Italy) have agreed on a partnership whereby Urban Crop Solutions will add the peripheral automation equipment to its offerings with its clients. Through this partnership, Urban Crop Solutions, extends their end-to-end offering further, as well with after-sales support and maintenance on this equipment.
Da Ros S.R.L. is a machinery manufacturer with headquarters in Italy, that has been supplying the horticultural sector with specialized peripheral equipment for over 35 years.
Urban Crop Solutions already supports clients with their indoor biological needs and contract research trials – as well as the engineering and construction of indoor farms. This partnership with Da Ros, is an expansion of their offering, and offers their customers the convenience and guarantee of a more centralized and complete solution. Discussing what this means for Urban Crop Solutions, and why the company has opted to expand their offering to peripheral machinery, CEO, Jean-Pierre Coene explained:
“Urban Crop Solutions always takes a customer through the whole process of a project. We always start with the biological needs of the customer and adjust our solutions accordingly. This starts from our current standard solutions to the tailor-made solution for our customer. A large part of the profitability of an indoor vertical farm is achieved through automation. That is why we have chosen Da Ros as one of our partners for this automation. We also provide the necessary training to our own technicians for the service on these machines. Urban Crops Solutions wants to be one and the same contact for service on its installations.”
“This expansion of our solution offering was for us the next logical step, as it was exactly what we felt was missing from our offering to make the entire customer journey as easy and smooth as possible” explained Global Sales Director, Filip Meeuws, who himself has over 30 years of sales experience in the horticulture industry.
“Starting a new business or expanding an existing operation in indoor farming is a considerable investment, and entrepreneurs need to have confidence in what they are buying – and that there will be support should they need it. This is exactly what we are now offering”, he added.
Urban Crop Solutions has already begun the distribution of Da Ros equipment, with the addition of a drum seeder, to a total indoor farming solution sale.
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